FiftyFootSquid
Jamie generated the brand identity, website and stationery for this new digital agency. With a quirky name but a serious mission, a tight working relationship was critical to finding the right balance. Driven by the philosophy of 'Life Made better' the brand is communicated through energetic, uplifting illustratrative montages and the website brings this to life in a pop-up style (they love to tell a good story). The refined logotype steadies the brand and the combination was applied accross a variety of print and digital media. A complete set of brand guidelines were also developed to ensure consistent future development.